It has been seen that SEO and SEM are not showing any positive response to search engine optimization methods. I do not know why they are underestimating the process of search engine optimization methods. Proper utilization of search engine optimization methods can help in optimizing your site will help you to get good page ranking in various types of search engine. Few people do not know the proper usage of search engine optimization methods and hence they spam their sites. So, in order to get good results for your site, you must have make use of optimization methods with help from experts.